SEOWeb Strategy

Dominating SEO SERPs: How the new FAQ schema feature turns any organic listing into a featured snippet

FAQ schema transformed this page’s SERP result into a mini, expandable PAA. while their article is in the top two or three positions for several queries about tax deductions, the schema markup allows the article to claim a much larger piece of the SERP landscape .

SEOWeb Strategy

Graphs & Snippets: Your SEO Primer

Through a search engine, you can look something up, click a link, and get the information you need — but search providers want to save you a step. By showing data from indexed websites directly in search results, they achieve...

SEOWeb Strategy

Please Get Rid of Your Videos Page

There is pox upon website design, and it is the “videos” page (also known as the “media” page). This repository for all of your brand’s videos is an outdated idea that should go on the scrap heap of web history...

merging websites

A Guide to Merging Websites: SEO and Best Practices

Should I Merge Websites or Keep Multiple Separate Websites? There are pros and cons to merging websites, including branding concerns, but consolidating websites is almost always the advisable option versus managing multiple domains. The first question I hear from clients...

Clinton Google Video

The Holes in the SourceFeed Hillary Clinton-Google Accusations

This recent SourceFeed video about Google supposedly suppressing information about Hillary Clinton in searches is the worst form of “journalism”. The problem in drawing this Hillary Clinton-Google connection is that has been no manner of study at all, beyond cherry picking...

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