Skills

Areas of expertise include:

Web Strategy ♦ Social Media Strategy ♦ SEO/SEM ♦ Web Copy ♦ Web Analytics ♦ Marketing Communications ♦ Print Copy ♦ Email Marketing ♦ Newsletters ♦ Content Strategy and Management ♦ Web Coding ♦ Content Management Systems ♦ Website Migration ♦ Catalog Writing ♦ Direct Mail ♦ Content Management ♦ Public Relations Materials ♦ Media Pitching ♦ Feature Article Writing ♦ Editing ♦ Video Scripting ♦ Graphic Design ♦ Adobe Creative Suite ♦  Product Introduction 

Software/Programming Skills:

Google Analytics ♦ HTML ♦ HTML5 ♦ CSS ♦ Email Marketing Systems (Constant Contact, Delivra) ♦ Photoshop ♦ InDesign ♦ Flash ♦ Illustrator ♦ DreamWeaver ♦ Adobe Media Encoder ♦ Audition ♦ Acrobat Pro ♦ JavaScript ♦ JQuery ♦ Content Management Systems (WordPress, SharePoint, Limelight, Collage) ♦ Microsoft Office

________________________________________________________________________

SEO                                  

Link Building                   

Copywriting                     

Digital Strategy              

Marketing Strategy         

Google Analytics             

Content Strategy             

Feature Article Writing    

Social Media Strategy      

PR Writing                        

Photoshop                        

SEM                                    

HTML/CSS                        

InDesign                            

JavaScript/JQuery             

Video Editing                      

Flash                                    

Illustrator                            

 

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About Ryan Johnson

Ryan Johnson is an award-winning digital marketer, speaker and writer.

For more than a decade, Ryan has provided digital marketing and SEO advice to clients across the spectrum, from small non-profits to Fortune 500 brands. He has B2B and B2C experience in both in-house and agency settings.

Past clients include MillerCoors, DePaul University, Wells Fargo, Lowe’s, Emerson and Transunion.

As a speaker at national conferences and a writer for many industry blogs including Search Engine Watch, SEMRush Blog, and Marketing Profs, he aims to take the mystery out of digital marketing and make the concepts easy for any business to understand an implement.


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